I came across a really interesting article LukeW.com, showing how making changes to the way an input form on a website increased interaction by 25 to 40%. The changes reflect the value of thinking outside-in, investing in user experience, and performance measurement. Bonus: the idea is cool.
Design-Free Requirements
Design-Free requirements are important for two reasons, and hard for two other reasons. Design-free requirements are hard because you “know what you want” when you should be documenting “why you want it.” Writing design-free requirements can be hard when you don’t trust your development team to “do the right thing” […]
Agile Prioritization: Which Widget?
Your company is building out a toolkit to support third-party developers. You’ll need a bunch of different types of widgets – combo-boxes, text entry fields, domain-specific controls, etc. You’ve got a long list of desired controls from your customers. You’re agile. What do you build first?
Modeling User Competency
Perpetually intermediate (competent) users. Users who briefly exist as novice users and never become experts. Most of your users are competent, and you should design for them. Competent users have different needs and different expectations than novice or expert users. How do you know your user’s competency levels, so you […]
User Goals and Corporate Goals
When defining requirements, you always start in the context of a goal – either a user goal or a corporate goal. You need to be aware of both. Having a positive user experience is important, and requires a user-centered understanding. Achieving your corporate goals might be in conflict with some […]
Personas Make Blue Ocean Strategy Proactive
Blue Ocean Strategy provides an interesting reactive analysis of companies and markets. Personas are used to understand your customer’s needs. Combining the two provides powerful proactive insights when positioning your product for market success.
2009 Bad Usability Calendar
Netlife Research brings us the 2009 Bad Usability calendar. Get it while it’s hot.
Use Case Management is a Tough Balancing Act
Learning how to write use cases can be tough, but it is simple compared to the balancing act of determining which use cases to write and how to manage the expectations of all the stakeholders that are involved. It can be a difficult balancing act to prioritize use cases to […]
Bad Usability Calendar 2008
Netlife Research (company website in Norwegian) has done it again. Their 2008 Bad Usability Calendar is here and it is great. So great that it is hard to pick a favorite. Download it here. 2007 has more great examples. [Note: This is a short post- just got back from the […]