The shift from inside-out to outside-in is necessary to become more effective as a product development organization. We cannot build it and (expect) they will come. Here’s how to think about shifting from simply creating outputs to actually solving problems.
Agile / Product Management / Transformation / Uncategorized
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Orienting to Value
Orienting to value – every team, every person does it differently. How you orient to value limits how much value you can create. People with a naive orientation can only scratch the surface, cogs in someone else’s machine; those with a refined orientation to value, well, there is no limit to what they can do.
Agile / Organizations / Product Management / Product Strategy
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Epic Problem Statement
When solving complex problems at scale, we use epics, features, and stories to align, focus, and coordinate the work of multiple teams to achieve the objectives of our organizations. An epic represents the investment decision to solve a tangible problem; a collection of epics together represent a broader investment decision […]
Product Management
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Motivated Reasoning and Validating Hypotheses
In our continuing series on managing the risk in your backlog, we look at the risk of kidding ourselves. Specifically, we use cause and effect and hypotheses to identify the assumptions in our plans, but if we don’t do it the right way, we will lie to ourselves by validating […]
Business Analysis / Kano Analysis / Marketing / Prioritization / Product Management / Product Strategy / Requirements / Requirements gathering / Requirements Models
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Market Problem Framing Example
As Steven Haines first told me, “strategy first, roadmap second.” There is a step between the two – deciding which problems you will focus on solving with your product. Strategy defines the context for product strategy, and your product roadmap is a planning (and communication) tool for executing your product […]
Personas / Product Management / UX
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Progressively Elaborated Users
You may not need a persona right now. But you absolutely must be user-centric. Explore a pragmatic approach to understanding your users – particularly when scaling agile or transforming from waterfall.
Product Management / Product Strategy
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Product Management Synapses
A peek at the train of thought a product manager might pursue in response to a funny image, with nuggets of useful thinking in some of the passenger cars.
Agile / Product Management
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The Potential of Agile
The pop-culture concept of a silver bullet – a simple solution to a hard problem – is a dangerous idea. It can be used to over-promise, and doom a team to under-delivery. When an executive, too far removed from what makes creating products hard thinks of “agile” as a silver […]
Product Management / Product Strategy
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Playing Whack-A-Mole With Risk
Assumptions are interesting things – we all make them all the time, and we rarely acknowledge that we’re doing it. When it comes to developing a product strategy – or even making decisions about how best to create a product, one of these assumptions is likely to be what causes […]