Jason at 37signals has started a discussion about feature prioritization with his recent post. He describes the epicenter of software as the most important, must-have feature. He argues that this feature should always be the one that is built first, since without it you don’t have an application. This is the same approach we reccommended in our recent post about prioritizing requirements with Kano analysis. The epicenter, while critically important, isn’t sufficient to drive success for the software.
Interaction design / Product Management / Software development / UX
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Competent Users and Software Requirements
We were all student drivers at one point. But no one stays a beginner indefinitely. Almost no one becomes an expert driver either. Most of us are competent drivers. Driving skill probably even follows a bell curve distribution, with most drivers being OK, some “bad”, some “good”, and very few experts or beginners. We’ll show in this post how to apply this pattern to software requirements and design.
The same is true of our users
Consulting / Outsourcing / Product Management / Software development
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Four Application Development Outsourcing Models
On March 30th CIO magazine published an article titled Do’s and Don’ts of Outsourcing Benchmarks. The article spurred us to write about outsourcing models for product development – it is otherwise unrelated, but interesting. [2015 Edit: The CIO article has been removed, check out these lessons from successes and failures […]
Communication / Product Management / Requirements / Requirements gathering / Software requirements specification
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Product management success in the conceptual age
The information age is ending and the conceptual age is beginning. In A Whole New Mind, Daniel Pink proposes that six characteristics of right-brain thinking are key to success in the new economy. Nils Davis realizes that these characteristics are embodied by good product managers today. We will define the conceptual age, review the six characteristics, and see how this applies to product management.