Having the best powerpoint presentation (thanks to Presentation Zen and Beyond Bullets, this is possible) is not sufficient to persuade. We have to craft personal messages. We have to be interactive, and adapt our presentations as we present – maybe even discard them entirely, and craft the key points of our messages into a conversation lead by the people to whom we are presenting.
More on talking to your audience
I was reading ok-cancel today, and saw an article about getting UI designs ‘through the gauntlet’ of different groups of people at the client. Kevin and Tom consistently provide great insights on how to thrive in the HCI world, providing insights both in how to navigate customer-politics and processes, and […]
Intimate Domains – navigating areas of expertise
People who elicit and manage requirements – product managers, business analysts, program managers, and others – also orchestrate and communicate with their clients. In an enterprise software project, the requirements manager (RM from here on out) has to communicate with people across the client organization. To pass along information, gain […]
Stop Wasting Your Time – Don’t Bother Writing Functional Specs
Don’t do it. Don’t use a functional spec to get superficial agreements and navigate the beurocracy that accompanies large projects. Don’t validate the specification trivially. Don’t deploy with a waterfall process (the spec is done, whew, now – on to design) and never revisit the spec. Don’t work with new developers, or remote developers, or anyone else who doesn’t have the context of direct eyeball-to-eyeball conversations with the customers. Also don’t hire any programmers without complete domain expertise in the customer’s business