Skip to content
Tyner Blain logo

Tyner Blain

Software product success.

  • Main
  • Profile
  • Tyner Blain
  • Subscribe
Business Analysis / Interface Design / Marketing / Product Management

Freemium Business Model

Posted on: February 24, 2009March 2, 2009

Ever scratch your head and wonder why you can use your favorite application for free? How can a business actually make money (and stay in business) when they offer their product for free? This article looks at the freemium business model, to see when it makes sense for a company […]

Flashback

Flashback: This Week in the Past on Tyner Blain [Jan 12]

Posted on: January 12, 2008January 12, 2008

A look back at the best from this week in the past.

Marketing

Maximize Your Word of Mouth Marketing

Posted on: September 18, 2007July 29, 2016

It isn’t just about finding customers anymore. You have to build fans. Take a look at the dynamics of word of mouth marketing and how they can cause your product to succeed. This article includes tips and references for helping you move through each stage in the cycle of fans, […]

Design / Software development / Usability / UX

Don’t Make Your Products Too Simple

Posted on: March 23, 2007

Joshua Ledwell wrote a short article expressing his perspective on designing software that is neither too simple nor too complex. He also links to some excellent other articles on the topic.

Marketing / Usability

Usability Sells Software – Word of Mouth Marketing

Posted on: January 10, 2007February 11, 2007

There are three main models for selling software. You can hire a direct sales force. You can spend a lot on marketing and advertising. You can let your users sell the software for you, a technique commonly known as viral marketing. There’s a catch with viral marketing – users have to like your software.

Categories

Archives

Who Should Read Tyner Blain?

These articles are written primarily for product managers. Everyone trying to create great products can find something of use here. Hopefully these articles help you with thinking, doing, and learning.

Welcome aboard!

Recent Posts

  • The Secret of Diminishing Returns
  • When Clocks Aren’t Reliable
  • Coherence, Outcomes, and Dictation
  • Problems in the Solution
  • Being Wrong vs. Being Late
Niche Blog WordPress Theme by Fahim Murshed