Crossing The Desert With Bad Project Planning

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Johanna Rothman recently wrote an article with a poignant introduction: “A project team focuses on an interim milestone, works like the devil to meet that milestone. They meet the milestone, look up, and realize they’re not at the end of the project–they still have to finish the darn thing. They’re living the Crossing the Desert syndrome.” Fixing it isn’t enough – how do we prevent it from happening?