We looked previously at an example of market analysis, defining first a market opportunity, and then a market requirement. We wrote an article a while ago about how to go from an MRD to a PRD. In this article, we will look at the journey from our market requirement to associated product requirements. And thanks, Roger, for throwing down the gauntlet.
Definition of opportunity cost
Why won’t my boss approve my project? I’ve done the math – it’s a good investment. Because it isn’t good enough. We learn the math and rationale behind these decisions in this article.