Rupert Murdoch – Zero; John Nash – One

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vs. What happens when billionaire media magnate, Rupert Murdoch, pits his idea against a Nobel-prize winning idea from the beautiful mind of economist and mathematician John Nash? When you act on what you hope your market will do, instead of what you predict your market will do – you’re in […]

Freemium Business Model

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Ever scratch your head and wonder why you can use your favorite application for free? How can a business actually make money (and stay in business) when they offer their product for free? This article looks at the freemium business model, to see when it makes sense for a company […]