As Steven Haines first told me, “strategy first, roadmap second.” There is a step between the two – deciding which problems you will focus on solving with your product. Strategy defines the context for product strategy, and your product roadmap is a planning (and communication) tool for executing your product […]
Progressively Elaborated Users
You may not need a persona right now. But you absolutely must be user-centric. Explore a pragmatic approach to understanding your users – particularly when scaling agile or transforming from waterfall.
Product Management Synapses
A peek at the train of thought a product manager might pursue in response to a funny image, with nuggets of useful thinking in some of the passenger cars.
The Potential of Agile
The pop-culture concept of a silver bullet – a simple solution to a hard problem – is a dangerous idea. It can be used to over-promise, and doom a team to under-delivery. When an executive, too far removed from what makes creating products hard thinks of “agile” as a silver […]
Agile at Scale – Outcome Driven (or Broken)
An organization attempting to use agile processes at scale must be outcome driven – without intentionality the system of delivery breaks down and operates no better than waterfall.
Playing Whack-A-Mole With Risk
Assumptions are interesting things – we all make them all the time, and we rarely acknowledge that we’re doing it. When it comes to developing a product strategy – or even making decisions about how best to create a product, one of these assumptions is likely to be what causes […]
Outside-In User Story Example
Being “outside-in”, “outcome-based”, and “market-driven” is particularly important for creating successful products. The problem is that just saying the words is not enough to help someone shift their thinking. For those of us who are already thinking this way, the phrases become touchstones or short-hand. For folks who are not […]
Minimum Valuable Problem
Defining and building a good minimum viable product is much harder than it sounds. Finding that “one thing” you can do, which people want, is really about a lot more than picking one thing. It is a combination of solving the minimum valuable problem and all of the other things […]
Professional Services and Improving Your Product
How do you work with professional services, consulting, field engineers, etc. to make your product better? Do you just treat their inputs as yet another channel for feature requests, or do you engage them as an incredibly potent market-sensing capability?