Book Reviews / Reviews

The Design of Design: A Book Review

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Everyone who thinks about what it takes to create great products needs to read The Design of Design: Essays from a Computer Scientist. Frederick P. Brooks, Jr., author of The Mythical Man-Month, has released this inspiring collection of essays about the nature of design. By Brooks’ definition, design includes the […]

Product Management / Uncategorized

Don’t Listen to Your Market

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Most companies ignore their markets – and they will struggle to survive. Some companies listen to their markets – and they have an opportunity to succeed. You have the opportunity to understand your market, and transform it into your market – but you can’t get there just by listening. Don’t […]

Business Analysis / Product Management / Requirements

Consistent Requirements

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Consistency in writing requirements is important on two levels – strategic and tactical. Tactically, you need to write your requirements with grammatical consistency, so that potentially ambiguous statements will be interpreted similarly. You also need to write requirements that are logically consistent, so that you avoid “impossible” requirements and gaps […]