If you understand the important market problems, you can make a good product. If you understand how important each problem is, for each group of customers, you can make a great product. If you’re new to this series, go back and start at the first article, we’ll wait for you […]
Product Management / Requirements / Requirements gathering
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Market Problems – Comparing Products Part 3
Comparing products without an understanding of the important market problems by which to compare the products is a waste of time. This is the third in a series on comparing products – jump back to the introduction if you haven’t already read the previous articles. Go ahead, we’ll wait, then […]
Agile / Business Analysis / Prioritization / Process Improvement / Product Management / Project Management / Requirements / ROI / Software development / User Stories
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Agile Estimation, Prediction, and Commitment
Your boss wants a commitment. You want to offer a prediction. Agile, you say, only allows you to estimate and predict – not to commit. “Horse-hockey!” your boss exclaims, “I want one throat to choke, and it will be yours if you don’t make a commitment and meet it.” There’s […]
Business Analysis / Data management / Product Management / Product Strategy / Requirements / Requirements management software
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Requirements Management Journey – Part 0
Requirements Management – I’m embarking on a journey to help several teams manage their requirements with their existing systems and tools. This is the first in a series of articles, where the rubber meets the road. I’ll look at both the theory and the realities of what works (and doesn’t) […]
Kano Analysis / Product Management / Product Strategy / Requirements / Requirements Models
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The Value of Insights
Intellectual Property. The legal jargon definition of this term has come to effectively mean “something I’ve patented, copyrighted, or hold as a trade secret.” A more general interpretation is “an idea.” For product managers, the most valuable ideas are insights.
Business Analysis / Ishikawa Diagram / Requirements / Requirements gathering / Requirements Models
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Everything Old is New Again
A lot of teams that I’ve worked on and with get hung up when thinking about defining requirements for “migration projects” and “system upgrades.” There’s some intangible barrier to being market focused when it comes to improving existing internal systems. Every new product represents a solution to an existing problem. […]
Business Analysis / Kano Analysis / Prioritization / Product Management / Requirements / Requirements Models
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Don’t Prioritize Features!
Estimating the “value” of features is a waste of time. I was in a JAD session once where people argued about if the annoying beeping (audible on the conference line) was a smoke alarm or a fire alarm. Yes, you can get to an answer, but so what?! The important […]
Agile / Business Analysis / Requirements / Requirements Models / Software development / User Stories
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Agile Documentation
Agile values working software over comprehensive documentation – it is 1/4th of the original manifesto. That doesn’t mean don’t document! It means don’t document more than you need to document. Documentation does have value, but the practice of documenting got excessive – that’s why a reaction to the bad stuff […]
Business Analysis / Ishikawa Diagram / Product Management / Requirements / Requirements gathering / Requirements Models
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Provocateurs Gather the Best Requirements
Ask someone what they want, and they’ll tell you they want a faster horse. Provoke them, and they’ll tell you they have a ‘get there faster’ problem, an ‘equine waste disposal’ problem, and issues with total cost of ownership.