I’m excited to be joining my friend Jon Harmer, Lead Product Manager at Google, in teaching Product Mangers how to drive business impact. In our cohort-based class on Dec 2-3, 2023, with live instruction and hands-on work, we will teach the critical practices to being effective at meeting customer needs […]
Product Management / Product Ops
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Feeding Your Business Case
Product strategy manifests as a collection of bets, investment decisions to do something or not, to do things now or later. A business case requires you to compare the predicted costs with the expected benefits. Your problem statement must articulate the expected benefit in economic terms to support your decision […]
Product Management / Product Ops
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Stunting Collaboration Before It Can Begin
Your process can prevent collaboration. The language you use in your problem statements can stop collaboration too. When you use proxy variables instead of economic measures of outcome you prevent your teams from collaborating and you reduce the likelihood of achieving product success.
Product Management / Product Strategy
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The Wrong Measure Will Misdirect You
When deciding what to measure, we often choose metrics which sound good or metrics which are easy. These mistakes can make a product strategy incoherent, excessively expensive, and ineffective. How we talk about what we choose to do sets our teams up for success. Or failure.