When defining requirements, you always start in the context of a goal – either a user goal or a corporate goal. You need to be aware of both. Having a positive user experience is important, and requires a user-centered understanding. Achieving your corporate goals might be in conflict with some user goals.
Tag Archives: user goals
Stakeholder Goals: Principal vs. End User
In our earlier article about managing stakeholder goals, we looked at the relationships between principal stakeholder goals and end-user stakeholder goals. We also showed a way to trace those dependencies. But that approach does not provide us with any insight about the alignment (or lack thereof) between differing goals. This article explores a means to visualize those relationships.
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