Tag Archives: product strategy

Product Managers & Innovation

Thanks everyone for the great conversation in the most recent #prodmgmttalk chat session!  This week, Roger Cauvin inspired us to think about product managers as innovators – or enablers of innovation.  Each week, I find myself thinking about at least one of the #prodmgmttalk questions long after the hour is over.  This week’s thought – organizations prevent product managers from innovating.

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Fast Follower Product Strategy: Microsoft Zune


Microsoft has a product called Zune that is a competitor to the Apple iPod. They just recently announced their second release – the new version of the Zune. Since Apple already dominates that market, Microsoft qualifies as a follower – how are they approaching the introduction of a new product to compete with an 800 lb. gorilla?
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