Tag Archives: market insight

The Value of Insights

Intellectual Property.  The legal jargon definition of this term has come to effectively mean “something I’ve patented, copyrighted, or hold as a trade secret.”  A more general interpretation is “an idea.”  For product managers, the most valuable ideas are insights.

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Innovation and Transparency

Accept has invited me to participate in their webinar series on Transparency and Innovation – this Wednesday, July 28, 2010 (10AM Pacific, 1PM Eastern).

Join us and join in!

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Don’t Listen to Your Market

Most companies ignore their markets – and they will struggle to survive.  Some companies listen to their markets – and they have an opportunity to succeed.  You have the opportunity to understand your market, and transform it into your market – but you can’t get there just by listening.

Don’t listen to your market, understand your market.

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