Recently, the gadget-reviewer crowd has caught on to something we’ve known for a long time. Â Comparing products is not about comparing specs, it is about comparing how well the products solve problems that customers will pay to solve. Â That begs the question – how should you compare products? Â Read on to see the product comparison technique I recommend.
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Compare Products Not Specs – Comparing Products Part 1
Agile Estimation, Prediction, and Commitment
Your boss wants a commitment. Â You want to offer a prediction. Â Agile, you say, only allows you to estimate and predict – not to commit. Â ”Horse-hockey!” your boss exclaims, “I want one throat to choke, and it will be yours if you don’t make a commitment and meet it.” Â There’s a way to keep yourself off the corporate gallows – estimate, predict, and commit – using agile principles.
This is an article about agile product management and release planning.
Posted in Agile, Business Analysis, Prioritization, Process Improvement, Product Management, Project Management, ROI, Requirements, Software development, User Stories
Tagged agile estimation, agile prediction, agile release planning, cone of uncertainty, project planning, release planning
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Requirements Management Journey – Part 0
Requirements Management – I’m embarking on a journey to help several teams manage their requirements with their existing systems and tools. Â This is the first in a series of articles, where the rubber meets the road. Â I’ll look at both the theory and the realities of what works (and doesn’t) in practice. Â I hope you’ll come along for the ride.
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Trust Pyramid – A Customer Model
In last week’s article (and the GrandView webinar) I talked about using models of customer behavior as a method of understanding and investing in your markets. Â One example I used is what I call a trust pyramid – representing how people have different levels of trust in the assertions of others. Â This article explores the idea of the trust pyramid in more detail.
Posted in Product Management
Tagged customer model, market analysis, Product Management, social network, trust, trust pyramid
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The Value of Insights
Intellectual Property. Â The legal jargon definition of this term has come to effectively mean “something I’ve patented, copyrighted, or hold as a trade secret.” Â A more general interpretation is “an idea.” Â For product managers, the most valuable ideas are insights.
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