A peek at the train of thought a product manager might pursue in response to a funny image, with nuggets of useful thinking in some of the passenger cars.
Agile at Scale – Outcome Driven (or Broken)
An organization attempting to use agile processes at scale must be outcome driven – without intentionality the system of delivery breaks down and operates no better than waterfall.
Playing Whack-A-Mole With Risk
Assumptions are interesting things – we all make them all the time, and we rarely acknowledge that we’re doing it. When it comes to developing a product strategy – or even making decisions about how best to create a product, one of these assumptions is likely to be what causes […]
Product Owner Manager – Alone Together
Can one person be both product manager and product owner? With two people, where are the role boundaries? How should you think about it?
Customer Churn and SaaS
Software as a Service is not a one and done transactional offering. A product or business built on SaaS is built on the subscription model – recurring revenue is half of what drives the business (and valuation). The other half is the rate of growth of that recurring revenue. Customer […]
You Won’t Believe What These Five Lenses Can Show You About Your Product
Fundamentally, product management requires you to assess, synthesize, and prioritize the needs which drive the creation of your product in the context of three main objectives: desirability, viability, and feasibility. While laudable, these objectives are too abstract to be actionable. That’s where the five lenses come in (I could not […]
Features do not a Product Roadmap Make
Last month, Mike Smart of Egress Solutions and I gave a webinar for Pragmatic Marketing on product roadmapping when working in agile environments. We had a great turnout of over 1500 people in the session – with not nearly enough time to answer all of the questions. One attendee asked, […]
Good Enough
We hear a lot about building products which are “good enough” or “just barely good enough.” How do we know what “good enough” means for our customers? No one really tells us.
Classifying Market Problems
Theodore Levitt may have developed the whole product model to help companies compete more effectively with their products. We wrote about the whole product game based on Mr. Levitt’s work. Recently, I’ve been using a variant of this model as a way to view a product and upcoming roadmap items. […]