April Dunford just presented Startup Marketing 101 at DemoCamp Toronto. Â Great ideas from the ‘marketing and your startup’ point of view. Â I’ve often said that product managers and product marketers care about much of the same market data, they just do different things with it. Â The idea of minimal feature set came up in April’s presentation – this article talks about product management, agile, and initial market acceptance.
Monthly Archives: March 2010
ProductCamp Austin Spring 2010
ProductCamp Austin is here again! Â The Spring 2010 session is this Saturday, 27 March 2010 at the AT&T Conference Center on the UT campus in downtown Austin. Â Make sure and say hi when you’re there!
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Posted in Austin TX, Organizations, Product Management, ProductCamp
Tagged pca10, pca2010, pcamp austin, productcamp
5 Comments
Great Product Manager Questions
The Laudi Group and Red Canary organized and shared a great set of questions for product managers and answers from a panel of product management leaders. Â Steve Johnson, another leader in our space shared his answers to the same questions, and in this article, I share mine.
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Posted in Product Management, Slightly off-topic
Tagged product management questions, product manager
21 Comments
Business Goals and Requirements
One of my colleagues got into a debate with one of his colleagues about the differences between goals and requirements. Â His opponent fired the following salvo: “[That] is not a business requirement in any company of the world…”
What you call your requirements is less important than how you communicate them.
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Measuring Great Design – Mad Libs Input Form
I came across a really interesting article LukeW.com, showing how making changes to the way an input form on a website increased interaction by 25 to 40%. The changes reflect the value of thinking outside-in, investing in user experience, and performance measurement.
Bonus: the idea is cool.
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