Hidden Business Rule Example

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A business process is not just a sequence of steps. A business process is a series of decisions and actions. Some decisions are obvious and can be actively managed. Some decisions are hidden, and until you discover them, you can’t manage or improve them. Here is a real-world example of […]

Market Segmentation Example

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A great product manager is market driven. Part of being market driven is understanding that not everyone in your market cares about the same things, even when apparently solving the same problems. This insight is useful in any product management, but check out the power of market segmentation when applied […]

Effective Status Reports

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An effective status report is one that Instantly conveys the state of the project. Creates a minimum of overhead for the project team. Gets you help when you need it, and latitude when you don’t. Is fun / energizing to the author and the readers. An effective status report is […]