Comments on: APR: Naming Our Product http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/ Software product success. Tue, 22 May 2012 20:46:27 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Scott Sehlhorst http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/comment-page-1/#comment-97519 Scott Sehlhorst Thu, 17 May 2007 17:39:19 +0000 http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/#comment-97519 Thanks guys! We've got 40 million search results in google (for nexus) to climb up over before people start finding us by name, but most people will find us by looking for content, not 'nexus', so that's ok. I'm doing some more modifications to the url structure right now. If you're reading this comment and we haven't officially launched yet - please consider yourself invited to start using the site. Sort of a stealth-invitation for comment-thread-trackers. Thanks guys!

We’ve got 40 million search results in google (for nexus) to climb up over before people start finding us by name, but most people will find us by looking for content, not ‘nexus’, so that’s ok.

I’m doing some more modifications to the url structure right now. If you’re reading this comment and we haven’t officially launched yet – please consider yourself invited to start using the site. Sort of a stealth-invitation for comment-thread-trackers.

]]> By: Jeffrey Davidson http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/comment-page-1/#comment-97481 Jeffrey Davidson Thu, 17 May 2007 14:50:29 +0000 http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/#comment-97481 Bravo. I name, the logo, the emphasis on US; it works. Good job. Bravo. I name, the logo, the emphasis on US; it works. Good job.

]]> By: Rolf http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/comment-page-1/#comment-97094 Rolf Wed, 16 May 2007 05:22:40 +0000 http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/#comment-97094 I like both the name and the logo. Your explanations make sense to me. I like both the name and the logo. Your explanations make sense to me.

]]> By: Roger L. Cauvin http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/comment-page-1/#comment-96958 Roger L. Cauvin Tue, 15 May 2007 13:15:49 +0000 http://tynerblain.com/blog/2007/05/14/apr-naming-our-product/#comment-96958 Thanks for citing my thoughts on naming. "Nexus" is short, easy to pronounce, easy to spell, and even a bit alliterative (the 'x' and 's' sounds) - all good qualities for a brand name. It is somewhat descriptive, but not what Ries calls "generic". Seth Godin recommends evaluating the name in terms of how many Google search results it has. The fewer search results, the better, because it indicates you've found a unique name and can quickly and easily come to dominate the Google rankings. Thanks for citing my thoughts on naming.

“Nexus” is short, easy to pronounce, easy to spell, and even a bit alliterative (the ‘x’ and ‘s’ sounds) – all good qualities for a brand name. It is somewhat descriptive, but not what Ries calls “generic”.

Seth Godin recommends evaluating the name in terms of how many Google search results it has. The fewer search results, the better, because it indicates you’ve found a unique name and can quickly and easily come to dominate the Google rankings.

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